How a Leeds Marketing Agency Deployed AI Chat Widgets Across 14 Client Sites From a Single Account
A six-person digital agency in Leeds was running four different chat platforms across its client portfolio — paying for each separately, training staff on each separately, and explaining inconsistent reporting to clients every month. One Smart Follow Ups account replaced the lot. Fourteen client sites now run branded AI chat widgets configured per client, each with its own knowledge base and inbox, all managed from one dashboard — and the agency added £980 of recurring monthly retainer margin without hiring anyone.
How a Bristol SaaS Cut Support Tickets From 200 a Week to 80 By Loading Their Docs Site Into the Widget
the SaaS company, a client portal SaaS for accountancy and legal firms with 2,400 paying customers, was drowning under 200 weekly support tickets — most of them the same fifteen repeat how-to questions. Then the Smart Follow Ups Business Pro widget ingested the entire the SaaS company documentation site into a private knowledge base, and 60% of those questions started getting answered in under ten seconds. The two-person support team finally has time for the hard cases — and a Newcastle accountant got the answer she needed in 23 seconds at 5:43pm on the 31 January self-assessment deadline, saving her client a £100 HMRC late-filing penalty with seventeen minutes to spare.
How the invoicing platform Reduced Support Staff by 60%, Doubled Invoice Recovery, and Scaled to Thousands of Users With Smart Follow Ups AI
the invoicing platform is a multi-business invoicing platform serving sole traders, freelancers, and small companies across the UK. As user numbers grew, support costs were growing faster than revenue. Smart Follow Ups AI now powers the invoicing platform's help centre 24/7, automates unpaid invoice chasing via SMS and email, runs new-user onboarding sequences, and has allowed the team to reduce support headcount from five to two — while user satisfaction scores actually improved.
How the invoicing platform Uses SMS to Get Invoices Paid Faster
the invoicing platform is a UK invoicing platform built by the team behind Smart Follow Ups. It uses Smart Follow Ups SMS to chase unpaid invoices with automated payment reminders, because a text gets seen when an emailed reminder gets buried. Here is how it works, and why SMS is the right channel for getting paid.
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